-- chapter 2: Strategic direction -- Chapter3: Strategy, ethics and social responsibility -- Chapter 4: Risk

Interaction; 5.1 Introduction; 5.2 Being Social; 5.3 Face-to-Face Conversations5.4 Remote Conversations; 5.5

Introduction to social research : quantitative & qualitative approaches / Punch, Keith.

evaluation framework -- 14. Evaluation Studies: From Controlled to Natural Settings -- 15. Evaluation

-- Personal selling -- Direct marketing and customer service: the dialogue builder -- Social, ethical and