Search Results for Research -- Planning.

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11 Results Found

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Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

Format:

Books

Publication Date

2024

Excerpt:

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

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Public Relations: principles and practice

Dalla Pria, Madel.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html

Format:

Books

Publication Date

2021

Excerpt:

, Chapter 7: Planning and executing a PR programme ; Chapter 8: Public relations budgeting; Chapter 9

Available: Copies:

Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

Format:

Books

Publication Date

2021

Excerpt:

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

Available: Copies:

MARKETING TOURISM AND HOSPITALITY : concepts and cases.

GEORGE, RICHARD.

Format:

Books

Publication Date

2021

Excerpt:

marketing research -- Designing the tourism and hospitality marketing strategy -- 5. Tourism and hospitality

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Consumer behavior

Schiffman, Leon G., author.

Format:

Books

Publication Date

2019

Excerpt:

Motivation research (Marketing)

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Human resource management in South Africa

Wärnich, Surette, author.

https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2281882&site=ehost-live

Format:

Books

Publication Date

2018

Excerpt:

. Finding and placing qualified employees. -- Strategic HR planning and research -- Job design and job

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Strategic planning for public relations

Smith, Ronald D., 1948- author.

Format:

Books

Publication Date

2017

Excerpt:

Strategic planning for public relations / Smith, Ronald D., 1948- author.

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Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live

Format:

Books

Publication Date

2017

Excerpt:

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

Available: Copies:

Marketing tourism in South Africa

George, Richard, 1968- author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

marketing environment -- 4. Tourism marketing planning -- 5. Tourism marketing research -- PART 3. Analysing

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10.

Research methodology : business and management contexts

Bryman, Alan, author.

Format:

Books

Publication Date

2014

Excerpt:

Research methodology : business and management contexts / Bryman, Alan, author.

Available: Copies:

11.

Marketing for tourism

Holloway, J. Christopher.

Format:

Books

Publication Date

2004

Excerpt:

Laying the groundwork -- The marketing perspective -- Marketing planning -- Marketing research and

Available: Copies:

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