-- Chapter13: Strategy choice -- Part III: Strategy implementation -- Chapter 14: Strategy implementation and

1. Information Systems in Business -- 2. Computers and Their Business Applications -- 3. Data and

-- Organizational strategy and information systems -- Digital systems and the design of work -- Information systems

Business enterprises -- Finance.

today -- Global e-business and collaboration -- Information systems, organizations, and strategy

Business logistics.

-to-one marketing and mass customisation -- Business-to-business marketing -- Stakeholders in relationship marketing

-- Understand business-to-consumer markets -- Understand business-to-business markets -- Segmentation, target

BABOK : a guide to the business analysis body of knowledge / International Institute of Business

The complete business process handbook : body of knowledge from process modeling to bpm. Volume I /

markets of CRM -- Internal marketing -- One-to-one marketing and mass customisation -- Business-to-business

Exploring strategy : text and cases / Johnson, Gerry.