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Public Relations: principles and practice Dalla Pria, Madel.

and experiences, and public relations -- Managing digital communications: online, social media, and

Handbook of public relations / Skinner, J. C. (J. Chris)

Public relations -- United States -- Case studies.

Introducing public relations : theory and practice / Butterick, Keith.

The IABC handbook of organizational communication : a guide to internal communication, public

communication in practice. Communication strategy -- Strategic planning and campaign management -- Research and

Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953-

Public relations strategy / Oliver, Sandra.

products : public relations and sales promotion -- Professional sales -- Direct and online marketing

, public relations, and advertising) and illuminates the differences and similarities in writing styles