by
Tuten, Tracy L., 1967- author.
Format:
Books
Publication Date
2018
Excerpt:
Evaluation and Measurement Process: DATA -- Part V Social Media Marketing in Practice -- Case Zone -- 10 Case
by
Daniels, Dawn, author.
Format:
Books
Publication Date
2014
Excerpt:
groupings -- The grapevine -- Phatic communication -- Conclusion -- Summary -- Practical Exercises -- Self-Evaluation
by
Butterick, Keith.
Format:
Books
Publication Date
2011
Excerpt:
-house -- Public relations consultancies -- Strategy, research, measurement and evaluation -- Putting effective PR
by
Morrison, Alastair M.
Format:
Books
Publication Date
2010
Excerpt:
Distribution Mix and the Travel Trade -- 14. Communications and the Promotional Mix -- 15. Advertising -- 16
by
Wells, William, 1926-
Format:
Books
Publication Date
2006
Excerpt:
Advertising : principles & practice / Wells, William, 1926-
by
Sissors, Jack Zanville, 1919-
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Format:
Books
Publication Date
2002
Excerpt:
Advertising media planning / Sissors, Jack Zanville, 1919-
by
Morrison, Alastair M.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Format:
Books
Publication Date
2002
Excerpt:
-- Distribution Mix and the Travel Trade -- Communications and the Promotional Mix -- Advertising -- Sales