communication management -- Digital marketing -- Customer value and retention -- People, processes and physical

-- International marketing -- Marketing in emerging and developing countries -- Leadership in marketing -- Business

Communication, International.

-- International marketing -- Marketing in emerging and developing countries -- Leadership in marketing -- Business

The IABC handbook of organizational communication : a guide to internal communication, public

: Marketing metrics -- ch. 16: International marketing -- ch. 17: Marketing in developing countries -- ch. 18

communication and the media -- Social media and what they mean to you -- Dealing with the international press

Integrated marketing communications / Ouwersloot, Hans.

Communication, International.

) -- International context of public relations -- Public relations theories -- an applied overview : systems theories

management -- Information management and e-business -- Managing diversity -- Business ethics -- International

-Cultural Consumer Behavior: An International Perspective -- pt. IV. The consumer's decision making process. 15