by
Wimmer, Roger D.
Table of contents http://www.gbv.de/dms/bowker/toc/9780534174729.pdf
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1515/93024684-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1515/93024684-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1515/93024684-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1515/93024684-d.html
Format:
Books
Publication Date
1994
Excerpt:
Mass media research : an introduction / Wimmer, Roger D.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2016
Excerpt:
integrated marketing communications -- Managing mass communications: advertising, sales promotions, events
by
Baran, Stanley J., author.
Format:
Books
Publication Date
2015
Excerpt:
Mass media -- Philosophy.
by
Du Plooy, Gertruida M.
Format:
Books
Publication Date
2009
Excerpt:
Communication research : techniques, methods and applications / Du Plooy, Gertruida M.
by
De Beer, A. S. (Arrie)
Format:
Books
Publication Date
1998
Excerpt:
Mass media, towards the millennium : the South African handbook of mass communication / De Beer, A
by
Jansen, Nerina.
Format:
Books
Publication Date
1989
Excerpt:
Mass media -- Research -- Philosophy.