Fundamentals of social research methods : an African perspective / Bless, Claire.

-house -- Public relations consultancies -- Strategy, research, measurement and evaluation -- Putting effective PR

society: ethics, regulation, and social responsibility -- Advertising and the marketing process -- pt. 2

-centered organizations and skills -- Research methods in organizational behavior -- Managing diversity: releasing every

qualitative methods -- Research: data gathering -- Research: organising the results -- Research: understanding

Social research methods : qualitative and quantitative approaches / Neuman, W. Lawrence (William