by
Tuten, Tracy L., 1967- author.
Format:
Books
Publication Date
2018
Excerpt:
Social media marketing / Tuten, Tracy L., 1967- author.
by
Daniels, Dawn, author.
Format:
Books
Publication Date
2014
Excerpt:
Contents note continued: The four Ps of marketing -- Marketing methods -- Advertising as a
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
Principles of marketing / Kotler, Philip.
by
Misiura, Shashi.
Format:
Books
Publication Date
2006
Excerpt:
Heritage marketing / Misiura, Shashi.
by
Sissors, Jack Zanville, 1919-
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Format:
Books
Publication Date
2002
Excerpt:
-- Media's Importance in the Buying Process -- Media Planning and the Marketing Mix -- Exposure: The Basic
by
Morrison, Alastair M.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Format:
Books
Publication Date
2002
Excerpt:
Hospitality and travel marketing / Morrison, Alastair M.
by
Etzel, Michael J.
Format:
Books
Publication Date
1997
Excerpt:
Stanton, William J. Fundamentals of marketing.
by
Kotler, Philip.
Format:
Books
Publication Date
1997
Excerpt:
Marketing management : analysis, planning, implementation, and control / Kotler, Philip.
by
Perreault, William D.
Format:
Books
Publication Date
1996
Excerpt:
Basic marketing : a global-managerial approach / Perreault, William D.
by
Kotler, Philip.
Table of contents http://www.gbv.de/dms/bowker/toc/9780131902084.pdf
Format:
Books
Publication Date
1996
Excerpt:
Principles of marketing / Kotler, Philip.
by
Engel, James F.
Format:
Books
Publication Date
1994
Excerpt:
Promotional strategy : managing the marketing communications process / Engel, James F.
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