by
Kotler, Philip.
Format:
Books
Publication Date
2000
Excerpt:
Contents of a Marketing Plan -- Marketing Planning for the Twenty-First Century -- Analyzing Marketing
by
Skinner, Steven J.
Table of contents http://www.gbv.de/dms/bowker/toc/9780256092226.pdf
Format:
Books
Publication Date
1992
Excerpt:
Business for the twenty-first century
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