eMarketing : Marketing in the digital world / Gowpall, Yathika

Digital marketing excellence : planning, optimizing and integrating online marketing / Chaffey

Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R

Architecting experience : a marketing science and digital analytics handbook / Wheeler, Scot R.

Marketing management : a South African perspective / Cant, M. C. (Michael Colin), 1957- editor.

discusses how the traces consumers leave on the internet (their digital footprint) guides marketers in micro

Marketing communication : an integrated approach / Koekemoer, Ludi.

Integrated marketing communication / Van Heerden, Neels, 1957-

Marketing management : a South African perspective / Cant, M. C. (Michael Colin), 1957- editor.

Marketing management / Kotler, Philip, author.

Introduction to sport marketing / Smith, Aaron, 1972-

Marketing communication : an integrated approach / Koekemoer, Ludi.