Educational research : planning, conducting and evaluating quantitative and qualitative research /

Research -- Social Media Listening: The Research Process -- Caution! Research Errors and Biases -- Social

Fundamentals of social research methods : an African perspective / Bless, Claire.

innovation and engaging communities -- Activating action: aims, methods and imperatives of research in

Research at grass roots : for the social sciences and human services professions / De Vos, A. S.

-house -- Public relations consultancies -- Strategy, research, measurement and evaluation -- Putting effective PR

-- Research and analysis -- Communication theory and setting aims and objectives -- Knowing the publics and

Research -- 7. Marketing Strategy: Market Segmentation and Trends -- 8. Marketing Strategy: Strategies

-- What Roles Research Tells Us -- Technicians Versus Managers -- Environmental Influences -- Scanning and

-- Evaluating experiments -- Field approach -- Econometric models -- Evaluation of the field approach -- Hybrid

management research -- 20 Understanding sport management research.

-- Hospitality and Travel Marketing System -- Planning: Research and Analysis -- Customer Behavior -- Analyzing