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1. 
Cover image for Internet marketing : strategy, implementation and practice
Internet marketing : strategy, implementation and practice
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2009
Excerpt: 
Europe's top thinkers in this area, Internet Marketing links marketing theory with case studies on
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2. 
Cover image for Niche tourism : contemporary issues, trends and cases
Niche tourism : contemporary issues, trends and cases
by 
Novelli, Marina.
View this book online, via DawsonERA, both on- and off-campus
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
/niche tourism as a whole, looking at both the 'macro' and 'micro' niche area. It has a comprehensive
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