by
Kotler, Philip (Philip J.), 1931-
Format:
Books
Publication Date
2014 2013
Excerpt:
. Consumer-Driven Marketing Strategy -- 8. Products, Services, and Brands: Building Customer Value -- 9. New
by
Lesame, N. C.
Format:
Books
Publication Date
2012
Excerpt:
New media in the information society / Lesame, N. C.
by
Chipp, Kerry.
Format:
Books
Publication Date
2004
Excerpt:
-- Busines models -- Marketing on the web -- Consumer behaviour online -- e-Research and database marketing
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