11 Results Found
00000000000IIE
by
Cant, M. C. (Michael Colin), 1957- editor.
Format:
Books
Publication Date
2024
Excerpt:
The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation
by
Cant, M. C. (Michael Colin), 1957- editor.
Format:
Books
Publication Date
2021
Excerpt:
The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation
by
Cant, M. C. (Michael Colin), 1957- editor.
Format:
Books
Publication Date
2017
Excerpt:
The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation
4.
by
Cant, M. C. (Michael Colin), 1957- editor.
Format:
Books
Publication Date
2013
Excerpt:
The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation
5.
by
Parumasur, Sanjana Brijball.
Format:
Books
Publication Date
2012
Excerpt:
-concept -- Market segmentation -- The consumer decision-making process -- Household decision making
6.
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
behavior of group market -- Market segmentation, targeting, and positioning -- Designing and managing
7.
by
Neal, William D. (William Douglas), 1943-
Table of contents http://catdir.loc.gov/catdir/toc/ecip087/2007050294.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-d.html
Format:
Books
Publication Date
2008
Excerpt:
success profiles -- Values-based market segmentation -- Leveraging the brand value model and brand
8.
by
Cant, M. C. (Michael Colin), 1957-
Format:
Books
Publication Date
2006
Excerpt:
-concept -- Market segmentation -- The consumer decision-making process -- Family decision-making -- Organisational
9.
by
Strydom, J. W. (Johan Wilhelm), 1952-
Format:
Books
Publication Date
2000
Excerpt:
The marketing environment ; Buyer behaviour ; Market segmentation, targeting and positioning
10.
by
Kotler, Philip.
Format:
Books
Publication Date
1999
Excerpt:
buying behavior. -- 7. Organizational buyer behavior of group market. -- 8. Market segmentation
11.
by
Aaker, David A.
Table of contents http://catdir.loc.gov/catdir/toc/onix02/98016155.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/wiley031/98016155.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/wiley031/98016155.html
Format:
Books
Publication Date
1998
Excerpt:
Strategic market management / Aaker, David A.