by
Nieman, Gideon.
Format:
Books
Publication Date
2006
Excerpt:
Cost effectiveness.
by
Tellis, Gerard J., 1950-
SAGE knowledge eBook available for UOIT via SAGE. Click link to access
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275
HathiTrust Digital Library, Limited view (search only) http://catalog.hathitrust.org/api/volumes/oclc/52721157.html
MyiLibrary http://www.myilibrary.com?id=661967
Table of contents http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275
HathiTrust Digital Library, Limited view (search only) http://catalog.hathitrust.org/api/volumes/oclc/52721157.html
MyiLibrary http://www.myilibrary.com?id=661967
Table of contents http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html
Format:
Electronic Resources
Publication Date
2004
Excerpt:
-- Summary -- 5. Research designs to assess advertising effectiveness -- Laboratory experiment -- Basic terms
by
Fitz-enz, Jac.
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=734587
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2001056212.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2001056212.html
Format:
Books
Publication Date
2002
Excerpt:
-- Outsourcing and Call Centers: Assessing the Value -- Employee Self-Service: Gauging Effectiveness -- Epilogue
by
Du Plessis, P.
Format:
Books
Publication Date
1992
Excerpt:
Cost effectiveness.
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