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1. 
Cover image for The psychology of advertising
The psychology of advertising
by 
Fennis, Bob Michaël, 1968- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
The psychology of advertising / Fennis, Bob Michaël, 1968- author.
Available: Copies:
2. 
Cover image for Advertising, promotion and other aspects of integrated marketing communications
Advertising, promotion and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2006
Excerpt: 
Advertising, promotion and other aspects of integrated marketing communications / Shimp, Terence A.
Available: Copies:
4. 
Cover image for Marketing communication : an integrated approach
Marketing communication : an integrated approach
Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2020
Excerpt: 
-- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper
Available: Copies:
5. 
Cover image for Basics of entrepreneurship
Basics of entrepreneurship
by 
Nieuwenhuizen, C. (Cecile)
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2901989&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2020
Excerpt: 
your market -- Advertising your small business -- Operations management -- The human resource function
Available: Copies:
7. 
Cover image for Investigative journalism : a survival guide
Investigative journalism : a survival guide
by 
Leigh, David, 1946- author.
EBSCOhost https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2247439
ProQuest Ebook Central https://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=5894118
SpringerLink https://doi.org/10.1007/978-3-030-16752-3
Format: 
Books
Publication Date 
2019
Excerpt: 
Versus the Law; News Is What Somebody Doesn't Want You to Print. All the Rest Is Advertising; Defying the
Available: Copies:
8. 
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
: The Grand Ole Opry / Brad Perry -- Case Study 5 Native Advertising: Novel or Deceptive? / Sarah
Available: Copies:
9. 
Cover image for Android 6 for programmers : an app-driven approach, 3/E
Android 6 for programmers : an app-driven approach, 3/E
by 
Deitel, Paul J., author.
Format: 
Books
Publication Date 
2016
Excerpt: 
to market them via social media and monetize them with in-app advertising, in-app billing, virtual
Available: Copies:
10. 
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet advertising.
Available: Copies:
11. 
Cover image for Basics of entrepreneurship
Basics of entrepreneurship
Basics of entrepreneurship
by 
Nieuwenhuizen, C. (Cecile)
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944640&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
your market -- Advertising your small business -- Operations management -- The human resource function
Available: Copies:
12. 
Cover image for Marketing communication : an integrated approach
Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper
Available: Copies:
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