Search Results for Consumer behavior -- Social aspects.

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6 Results Found

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The age of surveillance capitalism : the fight for a human future at the new frontier of power

Zuboff, Shoshana, 1951- author.

Format:

Books

Publication Date

2019

Excerpt:

Behavior modification -- Economic aspects.

Available: Copies:

Advertising and integrated brand promotion

O'Guinn, Thomas C.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html

Format:

Books

Publication Date

2015

Excerpt:

advertising and brand promotion -- 4. Social, ethical, and regulatory aspects of advertising and promotion

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Advertising and promotions : an integrated brand approach

Semenik, Richard J.

Format:

Books

Publication Date

2012

Excerpt:

environment for advertising and integrated brand promotion -- Advertising, consumer, behavior, and integrated

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Contemporary advertising

Arens, William F.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html

Format:

Books

Publication Date

2008

Excerpt:

aspects of advertising -- The scope of advertising : from local to global -- Marketing and consumer

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The culture code : an ingenious way to understand why people around the world buy and live as they do

Rapaille, Clotaire.

Sample text http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-s.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-d.html

Format:

Books

Publication Date

2007

Excerpt:

Consumer behavior -- Psychological aspects.

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The Brand innovation manifesto : how to build brands, redefine markets, and defy conventions

Grant, John, 1964-

NetLibrary
E-book - Full text from MyiLibrary
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

Brand name products -- Social aspects.

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