Cover image for International marketing strategy : analysis, development and implementation
International marketing strategy : analysis, development and implementation
Title:
International marketing strategy : analysis, development and implementation
Author:
Doole, Isobel.
ISBN:
9781861527721
Personal Author:
Edition:
3rd ed.
Publication Information:
Australia ; London : Thomson Learning, 2001.
Physical Description:
453 pages ; 26 cm
General Note:
2nd ed.: London: International Thomson Business, 1999.

Includes index.
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