Innovation and entrepreneurship : practice and principles
Title:
Innovation and entrepreneurship : practice and principles
Author:
Drucker, Peter F. (Peter Ferdinand), 1909-2005.
ISBN:
9780887306181
9780060851132
9780750685085
9780060913601
Personal Author:
Edition:
1st HarperBusiness ed.
Publication Information:
New York : HarperBusiness, 1993, ©1985.
Physical Description:
ix, 277 pages ; 21 cm.
Series:
Perennial Library
Perennial Library.
General Note:
"A hardcover edition of this book was published by Harper & Row Pub. in 1985"--Title page verso.
Contents:
Introduction: The entrepreneurial economy --- The practice of innovation -- The practice of entrepreneurship -- Entrepreneurial strategies.
Abstract:
This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy. -- Back cover.
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