Search Results for Radio.

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27 Results Found

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Writing for radio

Evans, Colin Haydn.

Format:

Books

Publication Date

1991

Excerpt:

Writing for radio / Evans, Colin Haydn.

Available: Copies:

Writing for interactive radio instruction

De Fossard, Esta.

Format:

Books

Publication Date

1994

Excerpt:

Writing for interactive radio instruction / De Fossard, Esta.

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Exploring the paradigm shift from traditional radio DJ's to radio DJ's being face of the brand, within the framework of the social cognitive theory

Nteso, Refiloe Cindy.

Format:

Manuscript

Publication Date

2015

Excerpt:

Exploring the paradigm shift from traditional radio DJ's to radio DJ's being face of the brand

Available: Copies:

Radio as a branding tool : the illiterate consumer's perspective

Motaung, Ofentse.

Format:

Manuscript

Publication Date

2005

Excerpt:

Radio as a branding tool : the illiterate consumer's perspective / Motaung, Ofentse.

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Advertising and integrated brand promotion

O'Guinn, Thomas C.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html

Format:

Books

Publication Date

2015

Excerpt:

radio -- 14. Media planning: advertising and IBP in digital and social media -- 15. Sales promotion

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Advertising media planning : a brand management approach

Kelley, Larry D., 1955-

EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live

Format:

Electronic Resources

Publication Date

2015

Excerpt:

media (instead of lumping them together in broadcast). This creates a more in-depth discussion of radio

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Creative strategy in advertising

Drewniany, Bonnie L., author.

Format:

Books

Publication Date

2014

Excerpt:

-- Radio : can you see what I'm saying? -- Television : the power of sight, sound, and motion -- Direct

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Advertising : concept and copy

Felton, George, 1947-

Format:

Books

Publication Date

2013

Excerpt:

; Radio ; Other Media and Genres. -- Part Three: The Toolbox. How to Be Creative ; How to Write a Headline

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Advertising and promotions : an integrated brand approach

Semenik, Richard J.

Format:

Books

Publication Date

2012

Excerpt:

-- Media planning: newspapers, magazines, television, and radio -- Media planning: advertising and IBP in

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10.

The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns

Barry, Pete (Pete S.)

Format:

Books

Publication Date

2012

Excerpt:

ideas -- TV -- Ambient -- Interactive -- Copy -- Radio -- Integrated -- Execution -- Presenting and

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11.

Marketing the same difference : cultural and language dichotomy in advertising

Seeco, Louis Itumeleng.

Format:

Books

Publication Date

2010

Excerpt:

-- HIV/AIDS and culture -- Television and radio in homes -- Telecommunications and the people -- Culture

Available: Copies:

12.

The 32nd Loeries annual

Human Andrew.

Format:

Books

Publication Date

2010

Excerpt:

Contents of DVD's: disc 1. TV & radio, mixed media advertising, communication design, intergrated

Available: Copies:

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