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Applying a global brand strategy is relevant to Africa : a discourse in global branding and an original case study of how iBurst launched its brand in Ghana

Applying a global brand strategy is relevant to Africa : a discourse in global branding and an original case study of how iBurst launched its brand in Ghana

by

Woolf, Sara.

Format:

Manuscript

Publication Date

2008

Excerpt:

original case study of how iBurst launched its brand in Ghana / Woolf, Sara.

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Cover image for Sam Jonah and the remaking of Ashanti

Sam Jonah and the remaking of Ashanti

by

Taylor, A. A.

Format:

Books

Publication Date

2006

Excerpt:

Leadership -- Ghana.

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