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1. 
Cover image for Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines
Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines
Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines
by 
Warren, Andrew
Format: 
Manuscript
Publication Date 
2017
Excerpt: 
Sensory marketing, consumer psychology and the future of branding within the airline industry
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2. 
Cover image for David and Goliath : a study of the South African domestic airline business from a brand health perspective
David and Goliath : a study of the South African domestic airline business from a brand health perspective
David and Goliath : a study of the South African domestic airline business from a brand health perspective
by 
Deane, Alistair.
Format: 
Manuscript
Publication Date 
2013
Excerpt: 
David and Goliath : a study of the South African domestic airline business from a brand health
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4. 
Cover image for Brand sense : build powerful brands through touch, taste, smell, sight, and sound
Brand sense : build powerful brands through touch, taste, smell, sight, and sound
by 
Lindström, Martin, 1970-
Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html
Table of contents http://catdir.loc.gov/catdir/toc/fy052/2004056438.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
based on their sensory awareness. (The top three: Singapore Airlines, Apple, and Disney.)"--Jacket.
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