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1. 
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Aspects psychologiques.
Available: Copies:
2. 
Cover image for Switch : how to change things when change is hard
by 
Heath, Chip.
Format: 
Books
Publication Date 
2010
Excerpt: 
Aspects psychologiques.
Available: Copies:
6. 
Cover image for How customers think : essential insights into the mind of the market
by 
Zaltman, Gerald.
Format: 
Books
Publication Date 
2003
Excerpt: 
Consommateurs -- Comportement -- Aspect psychologique.
Available: Copies:
7. 
Cover image for Beyond disruption : changing the rules in the marketplace
by 
Dru, Jean-Marie.
Format: 
Books
Publication Date 
2002
Excerpt: 
Aspects psychologiques.
Available: Copies:
8. 
Cover image for Visual persuasion : the role of images in advertising
9. 
Cover image for Representation : cultural representations and signifying practices
by 
Hall, Stuart, 1932-2014.
Format: 
Books
Publication Date 
1997
Excerpt: 
Culture -- Aspect psychologique.
Available: Copies:
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