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Print
by 
Nombanga, Thobile.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
Brand identity : the evaluation of Shoprite brand's identity vs brand image / Nombanga, Thobile.
Available: Copies:
3. 
Cover image for South African national HIV prevalence, HIV incidence, behaviour and communication survey, 2005
by 
Shisana, Olive.
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
Centre for AIDS Development, Research and Evaluation.
Available: Copies:
4. 
Cover image for Digital marketing in practice : design, implement and measure effective campaigns
by 
Knight, Hanne, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Digital marketing channels and platforms -- Part Five Measurement and evaluation -- 19 Evaluation of
Available: Copies:
5. 
Cover image for Make your brand matter : experience-driven solutions to capture customers and keep them loyal
by 
Soechtig, Steven G., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
of the customer journey, from initial awareness through evaluation, transaction, servicing, and
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6. 
Cover image for Interaction design : beyond human-computer interaction
by 
Sharp, Helen, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Mental Models; 4.3.2 Gulfs of Execution and Evaluation; 4.3.3. Information Processing; 4.3.4 Distributed
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7. 
Cover image for The basics of social research
by 
Babbie, Earl R., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
-- Unobtrusive research -- Evaluation research -- Part four. Analysis of data. Qualitative data analysis
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8. 
Cover image for Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955-
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
, including: International advertising Campaign evaluation The changing role of media planning in agencies, to
Available: Copies:
9. 
Cover image for Creative research methods in the social sciences : a practical guide
by 
Kara, Helen, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Informal and formal research -- Evaluation research -- Conclusion -- Two. Creative research methods in
Available: Copies:
by 
Van der Waldt, Gerrit, 1965- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
evaluation questions and answers -- Section B : Group activities and exercises.
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11. 
Cover image for Understanding your users : a practical guide to user research methods
by 
Courage, Catherine, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Surveys -- Card sorting -- Focus groups -- Field studies -- Evaluation methods -- Wrapping up.
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12. 
Cover image for Introduction to social research : quantitative & qualitative approaches
by 
Punch, Keith.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Mixed methods and evaluation -- Research writing.
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