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1.

Cover image for Scratching your name

Scratching your name

Scratching your name

by

Krame, Nicholas.

Format:

Manuscript

Publication Date

2013

Excerpt:

Scratching your name / Krame, Nicholas.

Available:

Copies:

2.

Cover image for Brands and branding in South Africa : key success stories.

Brands and branding in South Africa : key success stories.

Brands and branding in South Africa : key success stories.

Format:

Books

Publication Date

2025 2024 2023 2022 2021

Excerpt:

Brand name products -- South Africa.

Available:

Copies:

3.

Brand management : co-creating meaningful brands

by

Beverland, Michael, author.

Format:

Books

Publication Date

2024

Excerpt:

Brand name products.

Available:

Copies:

4.

Cover image for Brands and branding South Afirca

Brands and branding South Afirca

Brands and branding South Afirca

by

Affinity Advertising and Publishing

Format:

Books

Publication Date

2023

Excerpt:

Brand name products -- South Africa

Available:

Copies:

5.

Brand storytelling : put customers at the heart of your brand story

by

Rodriguez, Miri, author.

Format:

Books

Publication Date

2023

Excerpt:

Brand name products.

Available:

Copies:

6.

Brand metrics measuring brand efficacy along the customer journey

by

Kall, Jacek VerfasserIn.

Format:

Books

Publication Date

2022

Excerpt:

Brand name products -- Management.

Available:

Copies:

7.

Make your brand matter : experience-driven solutions to capture customers and keep them loyal

by

Soechtig, Steven G., author.

Format:

Books

Publication Date

2022

Excerpt:

Brand name products.

Available:

Copies:

8.

Cover image for Brands and branding South Africa 26

Brands and branding South Africa 26

Brands and branding South Africa 26

by

Affirnity Advertising and Publishing

Format:

Books

Publication Date

2021

Excerpt:

Brand name products -- South Africa

Available:

Copies:

9.

Brand management : co-creating meaningful brands

by

Beverland, Michael, author.

Format:

Books

Publication Date

2021

Excerpt:

Brand name products.

Available:

Copies:

10.

Cover image for Brands and branding South Africa 2019

Brands and branding South Africa 2019

Brands and branding South Africa 2019

by

Affirnity Advertising and Publishing

Format:

Books

Publication Date

2019

Excerpt:

Brand name products -- South Africa

Available:

Copies:

11.

Beloved brands : playbook for how to build a brand your consumers will love

Beloved brands : playbook for how to build a brand your consumers will love

by

Robertson, Graham, author.

Format:

Books

Publication Date

2018

Excerpt:

Brand name products.

Available:

Copies:

12.

Strategic brand management

by

Elliott, Richard H., author.

Format:

Books

Publication Date

2018

Excerpt:

Brand name products.

Available:

Copies:

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Library: 1:VGCT

Access Level

Author

Affinity Advertising and Publishing.

(13)

Kapferer, Jean-Noël.

(4)

Keller, Kevin Lane, 1956-

(3)

Lindström, Martin, 1970-

(3)

Aaker, David A.

(2)

Affirnity Advertising and Publishing

(2)

American Institute of Graphic Arts.

(2)

Bedbury, Scott.

(2)

Beverland, Michael, author.

(2)

Elliott, Richard H., author.

(2)

Fenichell, Stephen.

(2)

Goddard, Simon.

(2)

(2)

Neumeier, Marty.

(2)

Percy, Larry, author.

(2)

Pervan, Simon, author.

(2)

(2)

Sadler, Eamonn.

(2)

Wheeler, Alina.

(2)

Aaker, David A., 1938-

(1)

Adamson, Allen P.

(1)

Affinity Advertising & Publishing

(1)

Affinity Advertising & Publishing.

(1)

Affinity Advertising and Publishing

(1)

Ahmad, Sameena.

(1)

Antonelli, Paola.

(1)

(1)

Atkin, Douglas.

(1)

(1)

Barlow, Janelle, 1943-

(1)

Berman, Barry, author.

(1)

Bierut, Michael.

(1)

Bjerre, Mogens, 1959-

(1)

Brands and Branding, South Africa.

(1)

Butler, Judith, 1956-

(1)

(1)

Cankurtaran, Pinar, author.

(1)

Chatterjee, Patrali, author.

(1)

(1)

(1)

Coombes, Annie E.

(1)

Cooper, Angela.

(1)

(1)

Daniels, Lawrence J., 1942-

(1)

Davies, Gary, 1946-

(1)

(1)

Deitcher, David.

(1)

Denzin, Norman K.

(1)

Dickinson, Paul.

(1)

Drawbaugh, Kevin.

(1)

Drenttel, William.

(1)

(1)

Duncan, Tom (Thomas R.)

(1)

Duncan, Tom (Thomas R.). IMC.

(1)

Edgar, David (David A.)

(1)

Evans, Joel R., author.

(1)

Falck-Yi, Suzanne B.

(1)

Farrington, Brian.

(1)

Freundt, Tjark, author.

(1)

Gatrell, Simon.

(1)

Georgson, Mats.

(1)

Gerzema, John, 1961-

(1)

Grant, John, 1964-

(1)

Grant, Kevin, 1968-

(1)

Greer, Germaine, 1939-

(1)

(1)

Hardy, Thomas, 1840-1928.

(1)

(1)

Heller, Steven.

(1)

(1)

Independent Institute of Education. Vega School of Brand Leadership.

(1)

Joachimsthaler, Erich, 1956-

(1)

Joachimsthaler, Erich.

(1)

Jugenheimer, Donald W.

(1)

Kall, Jacek VerfasserIn.

(1)

Kapferer, Jean-Noël. Strategic brand management.

(1)

Kelley, Larry D., 1955-

(1)

Kellogg School of Management.

(1)

Klingmann, Anna.

(1)

Klopper, H. B., 1974-

(1)

Knudtzen, Charlotte F.

(1)

Krame, Nicholas.

(1)

(1)

(1)

Lebar, Ed, 1943-

(1)

Lincoln, Yvonna S.

(1)

Luhrmann, Baz, interviewee.

(1)

Lysons, Kenneth.

(1)

Mark, Margaret.

(1)

(1)

(1)

Miller, Jon, 1971-

(1)

Morris, Michael, 1959-

(1)

Muir, David, 1971-

(1)

Neuman, W. Lawrence (William Lawrence), 1950- author.

(1)

North, E. (Ernest)

(1)

Nyamnjoh, Francis B., 1961-

(1)

O'Shaughnessy, Michael, 1951-

(1)

O'Shaughnessy, Michael, 1951- Media & society.

(1)

Olins, Wally, 1930-2014.

(1)

Oosthuizen, Thomas Henry.

(1)

Pearson, Carol, 1944-

(1)

Perrey, Jesko, author.

(1)

Pumphrey, Angela.

(1)

Qualman, Erik, 1972-

(1)

Rashid, Karim, 1960-

(1)

(1)

Riesenbeck, Hajo. Power brands.

(1)

Roberts, Kevin, 1949-

(1)

Robertson, Graham, author.

(1)

Rodriguez, Miri, author.

(1)

Ryan, Tom (Film writer)

(1)

Sartain, Libby, 1954-

(1)

Schmitt, Bernd.

(1)

Schumann, Mark, 1955-

(1)

(1)

Sherrington, Mark.

(1)

Shipp, Jonathan.

(1)

Simonson, Alex.

(1)

Slade, Catharine, author.

(1)

Smith, Hazel, 1950-

(1)

Soechtig, Steven G., author.

(1)

Spillecke, Dennis, author.

(1)

(1)

Stewart, Paul, 1966-

(1)

Stopforth, Mike.

(1)

Sunday times (Johannesburg, South Africa)

(1)

Superbrands (Organisation)

(1)

Troelsen, Andrew W.

(1)

(1)

Twitchell, James B., 1943-

(1)

Tybout, Alice M.

(1)

Warwick Business School. Centre for Small and Medium Sized Enterprises.

(1)

Wow Branding (Firm)

(1)

(1)

Format

(104)

(2)

Electronic Resources

(1)

(1)

Projected graphic

(1)

Item Category 1

Material Type

Language

(109)

Shelf Location

Publication Date

Subject

Brand name products.

(44)

Branding (Marketing)

(28)

Brand name products -- Management.

(22)

Brand name products -- South Africa.

(17)

Advertising -- Brand name products.

(11)

Corporations -- South Africa.

(11)

(8)

(8)

Business names.

(6)

(6)

Trademarks -- South Africa.

(6)

Consumers' preferences -- South Africa.

(5)

(5)

Product management.

(5)

Branding (Marketing) -- South Africa.

(4)

Consumers' preferences.

(4)

Corporate image.

(4)

Strategic planning.

(4)

Strategisch management.

(4)

Strategisches Management.

(4)

Trademarks -- Design.

(4)

(4)

Brand name products -- South Africa

(3)

Brand name products -- Marketing -- Management.

(3)

Commercial art.

(3)

Corporations -- South Africa

(3)

(3)

Internet marketing.

(3)

(3)

(3)

(3)

Advertising -- Brand name products -- South Africa.

(2)

Advertising -- Psychological aspects.

(2)

(2)

Brand name products -- Case studies.

(2)

Brand name products -- Great Britain.

(2)

Brand name products -- Marketing.

(2)

Brand name products -- Planning.

(2)

Consumer behavior.

(2)

Corporate identity.

(2)

Customer loyalty.

(2)

Customer relations -- Management.

(2)

Customer relations.

(2)

Identity (Psychology)

(2)

(2)

(2)

New products -- Management.

(2)

Produit de marque.

(2)

Produits de marque -- Commercialisation.

(2)

Produits de marque.

(2)

Qualitative research.

(2)

(2)

Relationship marketing.

(2)

Senses and sensation.

(2)

Success in business -- South Africa.

(2)

Success in business.

(2)

(2)

Accounting -- Problems, exercises, etc.

(1)

(1)

Added Value (Firm)

(1)

Advertising media planning.

(1)

(1)

(1)

Afrique du Sud -- Histoire -- 1994-

(1)

Afrique du Sud -- Politique culturelle.

(1)

Afrique du Sud -- Relations raciales.

(1)

Anti-apartheid movements -- South Africa.

(1)

Architecture -- Economic aspects.

(1)

Arkitektur -- ekonomiska aspekter.

(1)

Arkitekturteori.

(1)

Art and society.

(1)

Art et société

(1)

Art publicitaire.

(1)

Art sud-africain -- 20e siècle.

(1)

Art, South African -- 20th century.

(1)

Arts -- Practice.

(1)

Arts -- Research.

(1)

Arts graphiques.

(1)

(1)

Authors' spouses -- Great Britain -- Biography.

(1)

Brand choice -- Psychological aspects.

(1)

Brand name products -- Case Studies.

(1)

Brand name products -- Computer network resources.

(1)

Brand name products -- Economic aspects.

(1)

Brand name products -- Europe -- Management.

(1)

Brand name products -- Psychological aspects.

(1)

Brand name products -- Social aspects -- United States.

(1)

Brand name products -- Social aspects.

(1)

Brand name products -- South Africa

(1)

Brand name products -- South Africa -- History.

(1)

Brand name products -- South Africa -- Management.

(1)

Brand name products -- Valuation.

(1)

Branding (Marketing) -- South Africa -- History.

(1)

Branding (Marketing) -- United States.

(1)

Business and Management.

(1)

Business ethics.

(1)

Business logistics.

(1)

Business names -- Catalogs.

(1)

C# (Computer program language)

(1)

(1)

Church marketing -- United States.

(1)

Clothing trade.

(1)

Communication in politics -- Africa.

(1)

Communication in politics.

(1)

Communication politique -- Afrique.

(1)

(1)

Compétitivité.

(1)

Comunicación social.

(1)

(1)

Consommateurs -- Comportement.

(1)

Consommateurs -- Fidélité

(1)

Consumentengedrag.

(1)

Consumer satisfaction.

(1)

Consumers -- Psychology.

(1)

Corporate image -- Catalogs.

(1)

Corporations -- Growth.

(1)

Corporations -- Public relations.

(1)

Customer services -- Management.

(1)

Customer services.

(1)

DESIGN -- Graphic Arts -- General.

(1)

Democracy -- Africa.

(1)

(1)

(1)

Design -- Amérique du Nord.

(1)

Design industriel -- Amérique du Nord.

(1)

(1)

(1)

Didactic fiction.

(1)

Démocratie -- Afrique.

(1)

(1)

Education -- Marketing.

(1)

Electronic commerce.

(1)

Employee motivation.

(1)

England -- Wessex.

(1)

English fiction.

(1)

Entreprises -- Image.

(1)

(1)

(1)

Experiential research.

(1)

Farm life -- Fiction.

(1)

(1)

(1)

Feminist theory.

(1)

(1)

Finance and Accounting.

(1)

Företagsprofiler.

(1)

Gay liberation movement -- United States -- History.

(1)

Gay liberation movement.

(1)

Gay men -- Political activity -- United States.

(1)

Gay men -- Political activity.

(1)

Gay rights -- United States -- History.

(1)

(1)

(1)

(1)

Graphic arts -- Practice.

(1)

Graphic arts -- Vocational guidance.

(1)

(1)

Gunning, Siobhan

(1)

Hate crimes -- Nebraska -- Drama.

(1)

Hathaway, Anne, 1556?-1623.

(1)

Histoire -- Musées -- Afrique du Sud.

(1)

Historic sites -- Interpretive programs -- South Africa.

(1)

Historical museums -- South Africa.

(1)

(1)

Homosexuellenbewegung.

(1)

Identité (Psychologie)

(1)

Industrial design.

(1)

Informationsmanagement.

(1)

(1)

Internet advertising.

(1)

Internet marketing -- Case studies.

(1)

Internet programming.

(1)

Leermiddelen (vorm)

(1)

Lesbians -- Political activity -- United States.

(1)

Lesbians -- Political activity.

(1)

Lieux historiques -- Programmes d'interprétation -- Afrique du Sud.

(1)

Lifestyles -- Case studies.

(1)

Lifestyles -- Economic aspects.

(1)

Logos (Symbols)

(1)

Logos (Symbols) -- Catalogs.

(1)

(1)

(1)

Luhrmann, Baz -- Interviews.

(1)

Management -- Employee participation.

(1)

Management information systems.

(1)

Markalı ürünler -- Yönetim.

(1)

(1)

Marketing -- Decision making.

(1)

Marketing -- Psychological aspects.

(1)

Marknadsföring.

(1)

Marques de commerce.

(1)

Mass media -- Social aspects.

(1)

Mass media and culture.

(1)

(1)

(1)

(1)

(1)

Medios de comunicación social y cultura.

(1)

Memory -- Social aspects -- South Africa.

(1)

Merken (commercie)

(1)

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