Advertising in the news : paid-for content and the South African print media

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Title:

Advertising in the news : paid-for content and the South African print media

Author:

Hadland, Adrian.

ISBN:

9780796921833

Personal Author:

Hadland, Adrian.

Publication Information:

Cape Town : HSRC Press, 2007.

Physical Description:

vi, 70 pages ; 28 cm

General Note:

"Compiled by the Society, Culture and Identity Research Programme of the Human Sciences Research Council in association with the Media Observatory, research arm of Wits Journalism"--Title page verso.

Subject Term:

Journalistic ethics -- South Africa.

Advertising, Newspaper -- South Africa.

Advertising, Newspaper -- Moral and ethical aspects -- South Africa.

Added Author:

Cowling, Lesley.

Tabe, Bate Felix Tabi.

Added Corporate Author:

Human Sciences Research Council. Society, Culture and Identity Research Programme.

University of the Witwatersrand. Media Oberservatory.

Electronic Access:

http://www.hsrcpress.co.za
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0837/2008556364-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0837/2008556364-d.html

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025411618	659.10968 H918A 2007	1	Searching... Unknown
Searching... 1:VGBDX	1:GEN-BOOK	000006541	659.1 HAD	1	Searching... Unknown
Searching... 1:VGCT	1:GEN-BOOK	000035080	659.1 HAD	1	Searching... Unknown

Exposing how the editorial content of magazines is shaped by those with buying power, this informative monograph challenges the tendency of the general public to believe that everything that appears in print is the truth. Highlighting issues of editorial integrity, profitability, media ethics, trust, and the consolidation of democracy in South Africa, this study looks at the strategies employed to develop paid-for content and explains the consequences this has on both journalism and the readers at large.

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