Search Results for Consumer behavior -- South Africa.

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1.

The impact of brand presence at music festivals a consumer perspective on what works and what doesn't

The impact of brand presence at music festivals a consumer perspective on what works and what doesn't

by

Crabtree, Amy-Sue

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand consumer behaviour -- Research -- South Africa

Available: Copies:

2.

Cover image for The consumer decision journey of a Varsity College student the moment of truth

The consumer decision journey of a Varsity College student the moment of truth

The consumer decision journey of a Varsity College student the moment of truth

by

Orton, Lesley John

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand Consumer Behaviour -- Research -- South Africa

Available: Copies:

3.

How customer service impacts brand loyalty in the Durban privately owned restaurant industry

How customer service impacts brand loyalty in the Durban privately owned restaurant industry

by

Hartzer, Tegan

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand loyalty -- Research -- Durban, South Africa

Available: Copies:

4.

Cover image for Consumer perceptions of Porsche and Harley Davidson brands and their marketing based on self-actualisation features

Consumer perceptions of Porsche and Harley Davidson brands and their marketing based on self-actualisation features

Consumer perceptions of Porsche and Harley Davidson brands and their marketing based on self-actualisation features

by

Taylor, Kimberley

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand Consumer Behaviour -- Research -- South Africa

Available: Copies:

5.

Cover image for Consumer behaviour

Consumer behaviour

by

Parumasur, Sanjana Brijball, editor.

EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

Consumer behavior -- South Africa.

Available: Copies:

6.

Cover image for Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference

Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference

Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference

by

Steffen, Katharina.

Format:

Manuscript

Publication Date

2014

Excerpt:

Consumer behavior -- South Africa.

Available: Copies:

7.

Cover image for Field of dreams : branding of school rugby teams in Durban : a case study of why brands target teenagers

Field of dreams : branding of school rugby teams in Durban : a case study of why brands target teenagers

Field of dreams : branding of school rugby teams in Durban : a case study of why brands target teenagers

by

Stricker, Bradley.

Format:

Manuscript

Publication Date

2013

Excerpt:

Consumer behavior -- South Africa -- Durban.

Available: Copies:

8.

A mixed method study investigating how a South African brand coo'ee consumers market segment from the global brand Coca-Cola within a South African context

A mixed method study investigating how a South African brand coo'ee consumers market segment from the global brand Coca-Cola within a South African context

by

Kirk, Tristain.

Format:

Manuscript

Publication Date

2012

Excerpt:

Consumer behavior -- South Africa.

Available: Copies:

9.

Cover image for The role-change of mothers since 1950 : investigating the effect on children's relationship to food and how fast-food brands 'feast' on these changes through advertising

The role-change of mothers since 1950 : investigating the effect on children's relationship to food and how fast-food brands 'feast' on these changes through advertising

The role-change of mothers since 1950 : investigating the effect on children's relationship to food and how fast-food brands 'feast' on these changes through advertising

by

Voigt, Nicolle.

Format:

Manuscript

Publication Date

2012

Excerpt:

Consumer behavior -- South Africa.

Available: Copies:

10.

Cover image for Escaping the material : an explorative study on the psyches of South African generation Y fashion consumers

Escaping the material : an explorative study on the psyches of South African generation Y fashion consumers

Escaping the material : an explorative study on the psyches of South African generation Y fashion consumers

by

Naidoo, Marisha.

Format:

Manuscript

Publication Date

2012

Excerpt:

Consumer behavior -- South Africa.

Available: Copies:

11.

Cover image for Managing the spread of HIV/AIDS in South Africa : an exploration study highlighting the role that perception and awareness play on the generic ARV's usage

Managing the spread of HIV/AIDS in South Africa : an exploration study highlighting the role that perception and awareness play on the generic ARV's usage

Managing the spread of HIV/AIDS in South Africa : an exploration study highlighting the role that perception and awareness play on the generic ARV's usage

by

Moodley, Darsini.

Format:

Computer file

Publication Date

2012

Excerpt:

Consumer behavior -- South Africa.

Available: Copies:

12.

Cover image for Buyer behaviour : understanding consumer psychology and marketing

Buyer behaviour : understanding consumer psychology and marketing

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2007

Excerpt:

Consumers -- South Africa.

Available: Copies:

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Steffen, Katharina.

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Stricker, Bradley.

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Consumer behavior -- South Africa.

(7)

Consumers' preferences -- South Africa.

(3)

Brand Consumer Behaviour -- Research -- South Africa

(2)

Consumer behavior -- South Africa -- Durban.

(2)

Consumer behavior.

(2)

Consumers -- South Africa.

(2)

Customer relations.

(2)

Target marketing.

(2)

AIDS (Disease) -- Patients -- South Africa.

(1)

AIDS (Disease) -- South Africa -- Prevention.

(1)

Advertising and children -- South Africa -- Durban.

(1)

Advertising and children -- South Africa.

(1)

Advertising and mothers -- South Africa.

(1)

Brand Cars -- Research

(1)

Brand Luxury Cars -- Research

(1)

Brand consumer behaviour -- Research

(1)

Brand consumer behaviour -- Research -- South Africa

(1)

Brand customer service -- Research

(1)

Brand loyalty -- Research -- Durban, South Africa

(1)

Brand name products -- South Africa.

(1)

Branding (Marketing)

(1)

Branding (Marketing) -- South Africa -- Durban.

(1)

Child consumers -- South Africa -- Durban.

(1)

Child consumers.

(1)

Coca-Cola Company.

(1)

Consumers -- Research.

(1)

Consumers -- South Africa -- Attitudes.

(1)

(1)

Fashion merchandising -- South Africa.

(1)

Fast food restaurants -- South Africa -- Durban.

(1)

Fast food restaurants -- South Africa.

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Internet marketing -- South Africa.

(1)

Marketing -- South Africa.

(1)

Marketing channels -- South Africa.

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Marketing research -- South Africa.

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Marketing research.

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Natural foods -- Marketing.

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Teenage consumers -- South Africa -- Durban.

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Young consumers -- South Africa.

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