Search Results for Social Behavior.

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Principles of marketing

Kotler, Philip, author.

Format:

Books

Publication Date

2024

Excerpt:

information to gain customer insights -- Consumer markets and buyer behavior -- Business markets and business

Available: Copies:

Principles of marketing

Kotler, Philip, author.

Format:

Books

Publication Date

2021

Excerpt:

Behavior -- 6. Business Markets and Business Buyer Behavior -- Part 3 Desingning a Customer Value

Available: Copies:

The age of surveillance capitalism : the fight for a human future at the new frontier of power

Zuboff, Shoshana, 1951- author.

Format:

Books

Publication Date

2019

Excerpt:

Behavior modification -- Economic aspects.

Available: Copies:

UX for beginners : a crash course in 100 short lessons

Marsh, Joel, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1135545&site=ehost-live&scope=site

Format:

Books

Publication Date

2016

Excerpt:

punishments -- Conditioning and addiction -- Gamification -- Social/viral structure -- How to create trust

Available: Copies:

Advertising and integrated brand promotion

O'Guinn, Thomas C.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html

Format:

Books

Publication Date

2015

Excerpt:

advertising and brand promotion -- 4. Social, ethical, and regulatory aspects of advertising and promotion

Available: Copies:

Principles of marketing

Kotler, Philip (Philip J.), 1931-

Format:

Books

Publication Date

2014 2013

Excerpt:

Competitive Advantage -- 19. The Global Marketplace -- 20. Sustainable Marketing: Social Responsibility and

Available: Copies:

Advertising, promotion, and other aspects of integrated marketing communications

Shimp, Terence A.

Format:

Books

Publication Date

2013

Excerpt:

Advertising -- 12 Traditional Ad Media -- 13 Online and Mobile Advertising -- 14 Social Media -- 15 Direct

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Advertising : concept and copy

Felton, George, 1947-

Format:

Books

Publication Date

2013

Excerpt:

; Understanding Consumer Behavior ; Analyzing the Marketplace ; Defining Strategic Approaches ; Developing the

Available: Copies:

Winning the story wars : why those who tell--and live--the best stories will rule the future

Sachs, Jonah, author.

Format:

Books

Publication Date

2012

Excerpt:

Marketing -- Social aspects.

Available: Copies:

10.

Cover image for An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors

An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors

Rawson, Lisa.

Format:

Computer file

Publication Date

2011

Excerpt:

An exploration of how social influences such as social groups, the media and economic situations

Available: Copies:

11.

Principles of marketing

Kotler, Philip.

Format:

Books

Publication Date

2010

Excerpt:

gain customer insights -- Consumer markets and consumer buyer behavior -- Business markets and business

Available: Copies:

12.

Cover image for The sustainability handbook : a comprehensive guide to responsible corporate behaviour and sustainable business practices across the triple-bottom-line

The sustainability handbook : a comprehensive guide to responsible corporate behaviour and sustainable business practices across the triple-bottom-line

Worthington-Smith, Robert, 1961-

Format:

Books

Publication Date

2009

Excerpt:

The sustainability handbook : a comprehensive guide to responsible corporate behaviour and

Available: Copies:

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