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1. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
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2. 
Cover image for Environment, media and communication
Environment, media and communication
by 
Hansen, Anders, 1957-
Format: 
Books
Publication Date 
2010
Excerpt: 
entertainment media is one of the major sources of public and political understanding of definitions, issues and
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3. 
Cover image for Beyond disruption : changing the rules in the marketplace
Beyond disruption : changing the rules in the marketplace
by 
Dru, Jean-Marie.
Table of contents http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Advertising.
Available: Copies:
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