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1. 
Cover image for Universal principles of design : 125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design
Universal principles of design : 125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design
by 
Lidwell, William.
Format: 
Books
Publication Date 
2010
Excerpt: 
125 ways to enhance usability, influence perception, increase appeal, make better design decisions
Available: Copies:
2. 
Cover image for A quantitative exploration of South African consumer's perception and response to Mc Donald's product adaptation
A quantitative exploration of South African consumer's perception and response to Mc Donald's product adaptation
A quantitative exploration of South African consumer's perception and response to Mc Donald's product adaptation
by 
Kennard, Catherine.
Format: 
Manuscript
Publication Date 
2017
Excerpt: 
A quantitative exploration of South African consumer's perception and response to Mc Donald's
Available: Copies:
3. 
Cover image for Female consumer perception towards brands that perpetuate female stereotypes and those that do not : case study in the South African context
Female consumer perception towards brands that perpetuate female stereotypes and those that do not : case study in the South African context
Female consumer perception towards brands that perpetuate female stereotypes and those that do not : case study in the South African context
by 
Botha, Carmen.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
Female consumer perception towards brands that perpetuate female stereotypes and those that do not
Available: Copies:
4. 
Cover image for An investigation into MTN's interaction with customers and how these can impact customer perception of their brand
An investigation into MTN's interaction with customers and how these can impact customer perception of their brand
An investigation into MTN's interaction with customers and how these can impact customer perception of their brand
by 
Briedenhann, Chantel.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
An investigation into MTN's interaction with customers and how these can impact customer perception
Available: Copies:
5. 
Cover image for To what extend does brand value and equity play a role in consumer perception in the context of 'freemium' games?
To what extend does brand value and equity play a role in consumer perception in the context of 'freemium' games?
To what extend does brand value and equity play a role in consumer perception in the context of 'freemium' games?
by 
De Freitas, Joao.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
To what extend does brand value and equity play a role in consumer perception in the context of
Available: Copies:
7. 
Cover image for The feasibility of crisis management : a study of consumer perception and its impact on crisis management
The feasibility of crisis management : a study of consumer perception and its impact on crisis management
The feasibility of crisis management : a study of consumer perception and its impact on crisis management
by 
De Canha, Justin D. C.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
The feasibility of crisis management : a study of consumer perception and its impact on crisis
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8. 
Cover image for How does the use of religion as a shock tactic within advertising affect the consumer's perception of the brand?
How does the use of religion as a shock tactic within advertising affect the consumer's perception of the brand?
How does the use of religion as a shock tactic within advertising affect the consumer's perception of the brand?
by 
Dunn, Emanuela Enrica Samara.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
How does the use of religion as a shock tactic within advertising affect the consumer's perception
Available: Copies:
9. 
Cover image for Make your brand matter : experience-driven solutions to capture customers and keep them loyal
Make your brand matter : experience-driven solutions to capture customers and keep them loyal
by 
Soechtig, Steven G., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
maintaining their brand identity. They worked to establish their brand promise, perception, and voice
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10. 
Cover image for Interaction design : beyond human-computer interaction
Interaction design : beyond human-computer interaction
by 
Sharp, Helen, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Cognition?; 4.2.1 Attention; 4.2.2 Perception; 4.2.3 Memory; 4.2.4 Learning; 4.2.5 Reading, Speaking, and
Available: Copies:
11. 
Cover image for Strategic brand management
Strategic brand management
by 
Elliott, Richard H., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
textbook to go beyond the standard branding models to fully explore this perception and consider brands as
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Independent Institute of Education. Vega School of Brand Leadership.
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Hall, Stuart, 1932-2014.
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Independent Institute of Education. Vega School.
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Visual perception.
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