Search Results for Place marketing.

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6 Results Found

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Handbook on place branding and marketing

Campelo, Adriana, editor.

Format:

Regular print

Publication Date

2017

Excerpt:

Handbook on place branding and marketing / Campelo, Adriana, editor.

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Measuring marketing : 110+ key metrics every marketer needs

Davis, John, 1960 February 17- author.

Format:

Books

Publication Date

2013

Excerpt:

Measuring marketing : 110+ key metrics every marketer needs / Davis, John, 1960 February 17- author.

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Fashion marketing : theory, principles, & practice

Bickle, Marianne C.

Format:

Books

Publication Date

2011

Excerpt:

Fashion marketing : theory, principles, & practice / Bickle, Marianne C.

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Brandscapes : architecture in the experience economy

Klingmann, Anna.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0620/2006029843.html

Format:

Books

Publication Date

2007

Excerpt:

; Parametric design ; SHoP ; The legacy of modernism -- 6. (M)arketing : How marketing trumped (modernist

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Distribution management : the place decision

Strydom, J. W. (Johan Wilhelm), 1952-

Format:

Books

Publication Date

2005

Excerpt:

Distribution management : the place decision / Strydom, J. W. (Johan Wilhelm), 1952-

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Brand sense : build powerful brands through touch, taste, smell, sight, and sound

Lindström, Martin, 1970-

Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html
Table of contents http://catdir.loc.gov/catdir/toc/fy052/2004056438.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html

Format:

Books

Publication Date

2005

Excerpt:

establish a marketing approach that appeals to all the senses, not simply the conventional reliance on sight

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