Title:
Strategic management : formulation, implementation, and control
Author:
Pearce, John A.
ISBN:
9780072890242
9780071112154
Personal Author:
Edition:
9th ed.
Publication Information:
Boston, Mass. : McGraw-Hill, ©2005.
Physical Description:
1 volume (various pagings) : illustrations (some color) ; 26 cm
General Note:
Includes access to a website; various other multi-media instructional reference tools are available to supplement the text.
Contents:
Part One: Overview of strategic management -- Strategic management -- Part Two: Strategy formulation -- Defining the company mission and social responsibility -- The external environment -- The global environment: strategic considerations for multinational firms -- Internal analysis -- Formulating long-term objectives and grand strategies -- Strategic analysis and choice in single- or dominant-product businesses: building sustainable competitive advantages -- Strategic analysis and choice in the multibusiness company: rationalizing diversification and building shareholder value -- Part Three: Strategy implementation -- Implementing strategy through short-term objectives, functional tactics, reward system, and employee empowerment -- Implementing strategy: structure, leadership, and culture -- Strategic control and continuous improvement -- Guide to strategic management case analysis G-1 -- Part Four: Cases.
Added Author: