Integrated marketing communication / Mulder, D. (Dalmé)

communication management -- Digital marketing -- Customer value and retention -- People, processes and physical

Advertising media planning : a brand management approach / Kelley, Larry D., 1955- author.

relationship building -- Part 2. THE PARTNERSHIP PROCESS -- Chapter 6. Prospecting -- Chapter 7. Planning the

-- Developing project proposals -- Part II: Planning, performing, and controlling a project -- Defining scope

communication management -- Digital marketing -- Customer value and retention -- People, processes and physical

and errors, communication, auditor's liability and the consideration of laws and regulations -- Audit

Marketing communication : an integrated approach / Koekemoer, Ludi.

-- Communication skills -- Strategic prospecting and preparing for sales dialogue -- Planning sales dialogues and

Strategic planning -- South Africa.

Integrated marketing communication / Van Heerden, Neels, 1957-

-- Prospecting -- the lifeblood of selling -- Planning the sales call is a must! -- Carefully select which sales