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by 
Wood, Marian Burk, author.
Format: 
Books
Publication Date 
2020
Excerpt: 
communications and influence -- Planning for digital, social media and mobile marketing -- Supporting the
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by 
Wheeler, Scot R., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Communication in marketing.
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3. 
Cover image for Global marketing & advertising : understanding cultural paradoxes
by 
Mooij, Marieke K. de, 1943- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
marketing communications strategy. It also demonstrates the centrality of value paradoxes to cross cultural
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4. 
Cover image for Digital marketing excellence : planning, optimizing and integrating online marketing
by 
Smith, P. R. (Paul Russell), 1957- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
-- Customer lifecycle communications and crm -- Managing digital marketing -- Digital marketing plan
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by 
Fourie, Pieter J. (Pieter Jacobus), 1950-
Format: 
Books
Publication Date 
2017
Excerpt: 
Media studies. Volume 4, Social (new) media and mediated communication today / Fourie, Pieter J
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6. 
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
integrated marketing communications -- Managing mass communications: advertising, sales promotions, events
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by 
Burns, Yvonne, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Mass media -- Law and legislation -- South Africa.
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9. 
Cover image for Understanding media : the extensions of man
by 
McLuhan, Marshall, 1911-1980.
Format: 
Books
Publication Date 
2001 1964
Excerpt: 
Understanding media : the extensions of man / McLuhan, Marshall, 1911-1980.
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