by
O'Donnell, Aoife, author.
Format:
Books
Publication Date
2023
Excerpt:
Business communication.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2021
Excerpt:
-Driven Strategy and Mix -- 7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers -- 8
by
Hackley, Christopher E., author.
Format:
Books
Publication Date
2021
Excerpt:
-- Communication strategy and advertising strategy -- Advertising strategy and creative development -- Media and
by
Argenti, Paul A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Format:
Books
Publication Date
2013
Excerpt:
Evolution of the News Media -- The Growth of Business Coverage in the Media -- Building Better Relation with
by
Gordon, Averill.
Format:
Books
Publication Date
2011
Excerpt:
business -- pt. C. The broader context -- Issues and crisis management -- Ethics, legalities, and corporate