and digital media. Dabner, David.

-step writing process -- Part 3. Digital, social, and visual media -- Part 4. Brief messages -- Part 5. Reports

Understanding digital societies / Perriam, Jessamy, editor.

discusses how the traces consumers leave on the internet (their digital footprint) guides marketers in micro

Sex role in mass media.

-- Sponsorship and event marketing -- Alternative communication channels -- Digital media marketing -- Evaluating

planning -- Advertising -- Media management -- Personal selling: a relational approach -- Sales promotion

Media studies : critical African and decolonial approaches / Chiumbu, Sarah, editor.

eMarketing : the essential guide to marketing in a digital world / Stokes, Rob (eMarketing

Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R

Digital media.

the digital realm of email, social networking, and social media strategies.