Association of Advertising Agencies (South Africa).

Advertising and promotion : an integrated marketing communications perspective / Belch, George E

Advertising & promotion. Hackley, Christopher E., author.

Advertising and integrated brand promotion / O'Guinn, Thomas C.

Advertising media planning : a brand management approach / Kelley, Larry D., 1955-

Advertising campaigns -- Case studies.

and Managing Reputation -- Corporate Philanthropy -- What Is Corporate Advertising? -- Advertising to

Advertising and promotions : an integrated brand approach / Semenik, Richard J.

Advertising Process -- The Advertising Agencies -- PR, Events, Promotion, and the Internet -- Creating the

-- Selling and sales management -- Advertising -- Pr (including viral marketing) -- Sponsorship -- Sales

. Design groups ; Advertising agencies ; The editorial sector ; Book publishing ; Comics and graphic novels

news agencies -- Arab media and the Al-Jazeera effect / Lawrence Pintak -- Media globalization in Asia