Consumer behaviour / Schiffman, Leon G.

Microeconomics and behaviour / Frank, Robert H., author.

Microeconomics and behaviour / De Villiers, Pierre.

Consumer behaviour : market segmentation. Schiffman, Leon G. Consumer behaviour 4th ed.

Perceptions, attitudes and behaviour Mitchell, B

Consumer behaviour : a South African perspective / Gowpall, Yathika, editor.

Organisational behaviour : a contemporary South African perspective / Werner, Amanda, editor.

Organisational behaviour : global and Southern African perspectives / Robbins, Stephen P., 1943

Design for behaviour change : theories and practices of designing for change / Niedderer, Kristina

The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation

behaviour and assesses them critically with regard to their applicability to South Africa. It presents the

the many psychological and physiological aspects of human behaviour. Now in its third edition and