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1. 
Cover image for Business communication today
Business communication today
by 
Bovée, Courtland L., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
-step writing process -- Part 3. Digital, social, and visual media -- Part 4. Brief messages -- Part 5. Reports
Available: Copies:
2. 
Cover image for Gender and popular culture
Gender and popular culture
by 
Milestone, Katie, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Sex role in mass media.
Available: Copies:
3. 
Cover image for Marketing communication : an integrated approach
Marketing communication : an integrated approach
Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2020
Excerpt: 
-- Sponsorship and event marketing -- Alternative communication channels -- Digital media marketing -- Evaluating
Available: Copies:
4. 
Cover image for Integrated marketing communication
Integrated marketing communication
Integrated marketing communication
by 
Van Heerden, Neels, 1957-
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2019
Excerpt: 
planning -- Advertising -- Media management -- Personal selling: a relational approach -- Sales promotion
Available: Copies:
5. 
Cover image for Media studies : critical African and decolonial approaches
Media studies : critical African and decolonial approaches
Media studies : critical African and decolonial approaches
by 
Chiumbu, Sarah, editor.
Format: 
Books
Publication Date 
2019
Excerpt: 
Media studies : critical African and decolonial approaches / Chiumbu, Sarah, editor.
Available: Copies:
6. 
Cover image for Digital marketing excellence : planning, optimizing and integrating online marketing
Digital marketing excellence : planning, optimizing and integrating online marketing
by 
Smith, P. R. (Paul Russell), 1957- author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live
Format: 
Books
Publication Date 
2017
Excerpt: 
Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R
Available: Copies:
8. 
Cover image for New media in the information society
New media in the information society
New media in the information society
by 
Lesame, N. C.
Format: 
Books
Publication Date 
2012
Excerpt: 
New media in the information society / Lesame, N. C.
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9. 
Cover image for Integrated marketing communication : a contemporary approach
Integrated marketing communication : a contemporary approach
Integrated marketing communication : a contemporary approach
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity
Available: Copies:
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