IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
7 Results Found Subscribe to search results
0000000IIE
Print
1. 
Cover image for Digital marketing excellence : planning, optimizing and integrating online marketing
Digital marketing excellence : planning, optimizing and integrating online marketing
by 
Chaffey, Dave, 1963- author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Digital marketing excellence : planning, optimizing and integrating online marketing / Chaffey
Available: Copies:
2. 
Cover image for Digital marketing excellence : planning, optimizing and integrating online marketing
Digital marketing excellence : planning, optimizing and integrating online marketing
by 
Smith, P. R. (Paul Russell), 1957- author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live
Format: 
Books
Publication Date 
2017
Excerpt: 
Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R
Available: Copies:
3. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Principles of marketing / Kotler, Philip, author.
Available: Copies:
4. 
Cover image for Crafting and executing strategy : the quest for competitive advantage: concepts and cases
Crafting and executing strategy : the quest for competitive advantage: concepts and cases
by 
Thompson, Arthur A., 1940- author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Strength to Fight Off Aggressive Rivals? -- Walmart's Expansion into Specialty Online Retailing -- Amazon
Available: Copies:
6. 
Cover image for Integrated organisational communication
Integrated organisational communication
Integrated organisational communication
by 
Barker, Rachel, 1958- editor.
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
Communication in marketing.
Available: Copies:
7. 
Cover image for Internet marketing : building advantage in the networked economy
Internet marketing : building advantage in the networked economy
by 
Mohammed, Rafi.
Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0643/2002043195-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2002043195-d.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Online-Marketing.
Available: Copies:
Limit Search Results
Access Level
Author
Format
Item Category 1
Material Type
Language
Library
Publication Date
Subject
Item Available
Advanced Search Location