by
Fennis, Bob Michaël, 1968-
Format:
Books
Publication Date
2016
Excerpt:
The psychology of advertising / Fennis, Bob Michaël, 1968-
by
Kelley, Larry D., 1955-
Format:
Electronic Resources
Publication Date
2015
Excerpt:
Advertising media planning : a brand management approach / Kelley, Larry D., 1955-
by
Cavender, Nancy.
Format:
Books
Publication Date
2014
Excerpt:
persuasive) essays -- 10. Advertising selling the product -- 11. Managing the news -- 12. Textbooks: managing
by
Felton, George, 1947-
Format:
Books
Publication Date
2013
Excerpt:
Advertising : concept and copy / Felton, George, 1947-
by
Russell, Peter, editor.
Format:
Books
Publication Date
2013
Excerpt:
Game changers : the evolution of advertising / Russell, Peter, editor.
by
Landa, Robin.
Table of contents http://catdir.loc.gov/catdir/toc/fy0609/2006296562.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1103/2006296562-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1103/2006296562-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1103/2006296562-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1103/2006296562-d.html
Format:
Books
Publication Date
2006
Excerpt:
Advertising -- Brand name products.
by
Dabner, David.
Format:
Books
Publication Date
2004
Excerpt:
issues -- Commercial practices -- Editorial design -- Advertising -- Corporate design -- Web design
by
Hall, Stuart, 1932-2014.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-d.html
Format:
Books
Publication Date
1997
Excerpt:
Langage et culture.
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