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Exploring the impact of Facebook on students' personal brands and ideas of self-perception online and offline

Verhoef, Alexandra.

Format:

Manuscript

Publication Date

2016

Excerpt:

Exploring the impact of Facebook on students' personal brands and ideas of self-perception online

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Cover image for In social media we trust : what can brands and consumer interactions on facebook, in case the Woolworths, teach us as the South African consumer

In social media we trust : what can brands and consumer interactions on facebook, in case the Woolworths, teach us as the South African consumer

Mpendukana, Sibonile.

Format:

Manuscript

Publication Date

2012

Excerpt:

In social media we trust : what can brands and consumer interactions on facebook, in case the

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400 friends and no one to call : breaking through isolation and building community

Walker, Val, 1954- author.

Format:

Books

Publication Date

2020

Excerpt:

"We can be well connected, with 400 friends on Facebook and still have no one to count on

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Brand media strategy : integrated communications planning in the digital era

Young, Antony, 1964-

Format:

Books

Publication Date

2014

Excerpt:

Google and Facebook : how they're changing the game -- The new media playbook : a new set of rules

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The best digital marketing campaigns in the world II

Ryan, Damian, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

Tweet Shop -- Case study 24. O2 Rugby -- Case study 25. Samsung Facebook Activation -- Case study 26

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Social media explained : untangling the world's most misunderstood business trend

Schaefer, Mark W.

Format:

Books

Publication Date

2014

Excerpt:

Facebook, Twitter, and YouTube tick. The globally-recognized author walks you through five foundational

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UnMarketing : stop marketing. Start engaging

Stratten, Scott.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg

Format:

Books

Publication Date

2012

Excerpt:

't use social media -- Social media (social currency as well) -- Twitter versus Facebook versus LinkedIn

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Interaction design : beyond human-computer interaction

Rogers, Yvonne.

Cover image http://catalogimages.wiley.com/images/db/jimages/9780470665763.jpg

Format:

Books

Publication Date

2011

Excerpt:

latest technologies and devices including facebook and YouTube. Interaction Design offers a cross

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Brand media strategy : integrated communications planning in the digital era

Young, Antony, 1964-

Format:

Books

Publication Date

2010

Excerpt:

Google and Facebook : how they're changing the game -- The new media playbook : a new set of rules

Available: Copies:

10.

Unmarketing : stop marketing. Start engaging.

Stratten, Scott.

Format:

Books

Publication Date

2010

Excerpt:

't Use Social Media -- Social Media (Social Currency as Well) -- Twitter versus Facebook versus Linkedln

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