by
Smith, Ronald D., 1948- author.
Format:
Books
Publication Date
2017
Excerpt:
's next? -- Example 7D: Selecting advertising and promotional tactics -- Checklist 7D: Advertising and
by
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format:
Books
Publication Date
2015
Excerpt:
Advertising and integrated brand promotion / O'Guinn, Thomas C.
by
Kelley, Larry D., 1955-
Format:
Electronic Resources
Publication Date
2015
Excerpt:
Advertising media planning : a brand management approach / Kelley, Larry D., 1955-
by
Drewniany, Bonnie L., author.
Format:
Books
Publication Date
2014
Excerpt:
Creative strategy in advertising / Drewniany, Bonnie L., author.
by
Felton, George, 1947-
Format:
Books
Publication Date
2013
Excerpt:
Advertising : concept and copy / Felton, George, 1947-
by
Burtenshaw, Ken.
Format:
Books
Publication Date
2011
Excerpt:
The fundamentals of creative advertising / Burtenshaw, Ken.
by
Kolker, Robert Phillip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0828/2008041559.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017009411&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017009411&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017009411&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017009411&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2009
Excerpt:
"New media, journalism, advertising, and radio, television, and film are dynamic parts of our daily
by
Felton, George, 1947-
Format:
Books
Publication Date
2006
Excerpt:
Advertising : concept and copy / Felton, George, 1947-
by
Sullivan, Luke.
Table of contents http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2003267430.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2003267430.html
Format:
Books
Publication Date
2003
Excerpt:
Advertising copy.
by
De Beer, A. S. (Arrie)
Format:
Books
Publication Date
1998
Excerpt:
Mass media in Africa ; Books ; Newspapers ; Magazines ; Radio ; Film ; Television Sound recording
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