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1. 
Cover image for The universal journalist
by 
Randall, David, 1951- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
. Questioning: How to approach people -- The most useful questions in journalism -- Questioning uneasy sources
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by 
Alcock, GG, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Kasinomics : African informal economies and the people who inhabit them / Alcock, GG, author.
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3. 
Cover image for A guide to service desk concepts
by 
Knapp, Donna, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
from Help Desk to Service Desk -- Components of a Successful Service Desk -- People -- Processes
Available: Copies:
4. 
Cover image for Creative strategy in advertising
by 
Drewniany, Bonnie L., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
understanding of people and an awareness of their needs, the text moves through the creative process step by
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5. 
Cover image for Truth, lies, and advertising : the art of account planning
by 
Steel, Jon.
Format: 
Books
Publication Date 
1998
Excerpt: 
between agencies and the people they aim to persuade; he suggests new ways of approaching research to cut
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6. 
Cover image for Disruption : overturning conventions and shaking up the marketplace
by 
Dru, Jean-Marie.
Format: 
Books
Publication Date 
1996
Excerpt: 
. Disruption is must reading for all advertising and marketing professionals, as well as business people who
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7. 
Cover image for In search of excellence : lessons from America's best-run companies
by 
Peters, Thomas J.
Format: 
Books
Publication Date 
1984
Excerpt: 
-- Productivity through people -- Hands-on, value-driven -- Stick to the knitting -- Simple form, lean staff
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