by
Smith, Ronald D., 1948- author.
Format:
Books
Publication Date
2017
Excerpt:
: Organizational performance; Audience engagement; Special event; Alliance and coalition; Sponsorship; Strategic
by
Tench, Ralph, author.
Format:
Books
Publication Date
2017
Excerpt:
-- Corporate image, reputation and identity -- Public relations, propaganda and the psychology of persuasion
by
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format:
Books
Publication Date
2015
Excerpt:
, point-of-point purchase, advertising, and support media -- 16. Event sponsorship, product placements
by
Tassiopoulos, Dimitri.
Format:
Books
Publication Date
2010
Excerpt:
; Events Sponsorship & Fundraising; Events Operations Management; Events Technology; Events Risk & Safety
by
Stotlar, David K.
Format:
Books
Publication Date
2009
Excerpt:
Corporate sponsorship -- United States.
by
Clow, Kenneth E.
Format:
Books
Publication Date
2007
Excerpt:
customer relationship management -- Public relations, sponsorship programs, and regulations -- Internet
by
Holland, DK.
Format:
Books
Publication Date
2001
Excerpt:
corporate sponsorship in America's public schools / Branding: a uniquely American phenomenon / Thoughts on
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