Search Results for Advertising -- Economic aspects.

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Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2012

Excerpt:

Advertising and promotion : an integrated marketing communications perspective / Belch, George E

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Contemporary advertising

Arens, William F.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html

Format:

Books

Publication Date

2008

Excerpt:

Contemporary advertising / Arens, William F.

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Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2007

Excerpt:

Advertising and promotion : an integrated marketing communications perspective / Belch, George E

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The rebel sell : how the counterculture became consumer culture

Heath, Joseph, 1967-

Table of contents http://www.gbv.de/dms/bowker/toc/9781841126555.pdf

Format:

Books

Publication Date

2006 2005

Excerpt:

Consumption (Economics) -- Social aspects.

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The rebel sell : why the culture can't be jammed

Heath, Joseph, 1967-

Format:

Books

Publication Date

2005

Excerpt:

Consumption (Economics) -- Social aspects.

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Contemporary advertising

Arens, William F.

Format:

Electronic Resources

Publication Date

2002

Excerpt:

Contemporary advertising / Arens, William F.

Available: Copies:

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