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1. 
Cover image for UX for beginners : a crash course in 100 short lessons
by 
Marsh, Joel, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
choice -- Attention -- Memory -- Hyperbolic discounting -- Information architecture. What is information
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2. 
Cover image for Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2012
Excerpt: 
Brand choice -- Psychological aspects.
Available: Copies:
by 
Affinity Advertising and Publishing.
Format: 
Books
Publication Date 
2010
Excerpt: 
Brands & branding in South Africa 2010 : brands- the people's choice. Affinity Advertising and
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4. 
Cover image for The brand bubble : the looming crisis in brand value and how to avoid it
by 
Gerzema, John, 1961-
Format: 
Books
Publication Date 
2008
Excerpt: 
The brand bubble : the looming crisis in brand value and how to avoid it / Gerzema, John, 1961-
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by 
Klein, Naomi, 1970-
Format: 
Video disc
Publication Date 
2003
Excerpt: 
Brand name products -- Political aspects.
Available: Copies:
by 
Klein, Naomi, 1970-
Format: 
Books
Publication Date 
2001 2000
Excerpt: 
No logo : no space, no choice, no jobs / Klein, Naomi, 1970-
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