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1.

Cover image for Handbook of research on gender and marketing

Handbook of research on gender and marketing

by

Dobscha, Susan, editor.

Format:

Books

Publication Date

2019

Excerpt:

Handbook of research on gender and marketing / Dobscha, Susan, editor.

Available: Copies:

2.

Cover image for Consumer behavior

Consumer behavior

by

Schiffman, Leon G. (DE-588)154336181

Inhaltsverzeichnis

Format:

Books

Publication Date

2015

Excerpt:

Consumer behavior / Schiffman, Leon G. (DE-588)154336181

Available: Copies:

3.

Cover image for Consumer behavior

Consumer behavior

by

Schiffman, Leon G.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

Consumer research.

Available: Copies:

4.

Cover image for Why we buy : the science of shopping

Why we buy : the science of shopping

by

Underhill, Paco.

Sample text http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html

Format:

Books

Publication Date

2009

Excerpt:

Marketing research.

Available: Copies:

5.

Cover image for Buyer behaviour : understanding consumer psychology and marketing

Buyer behaviour : understanding consumer psychology and marketing

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2007

Excerpt:

Consumers -- Research.

Available: Copies:

6.

Cover image for Consumer behavior

Consumer behavior

by

Blackwell, Roger D.

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior / Blackwell, Roger D.

Available: Copies:

7.

Cover image for Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands

Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands

by

Lindström, Martin, 1970-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0419/2004015555.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2004015555-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2004015555-d.html

Format:

Books

Publication Date

2004

Excerpt:

Marketing research.

Available: Copies:

8.

Cover image for Consumer behavior

Consumer behavior

by

Schiffman, Leon G.

Format:

Books

Publication Date

2004

Excerpt:

Consumer behavior / Schiffman, Leon G.

Available: Copies:

9.

Cover image for Why people buy things they don't need : understanding and predicting consumer behavior

Why people buy things they don't need : understanding and predicting consumer behavior

by

Danziger, Pamela N.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0415/2004003269.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0913/2004003269-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0659/2004003269-d.html

Format:

Books

Publication Date

2004

Excerpt:

Consumers -- Research.

Available: Copies:

10.

Cover image for The why of consumption : contemporary perspectives on consumer motives, goals and desires

The why of consumption : contemporary perspectives on consumer motives, goals and desires

by

Mick, David Glen.

Format:

Books

Publication Date

2000

Excerpt:

Consumers -- Research.

Available: Copies:

11.

Cover image for The new marketing : building strong marketing strategies in South Africa today

The new marketing : building strong marketing strategies in South Africa today

The new marketing : building strong marketing strategies in South Africa today

by

Burgess, Steven M.

Format:

Books

Publication Date

1998

Excerpt:

Marketing research -- South Africa.

Available: Copies:

12.

Cover image for Behavioural aspects of marketing

Behavioural aspects of marketing

Behavioural aspects of marketing

by

Williams, Keith C.

Format:

Books

Publication Date

1981

Excerpt:

Motivation research (Marketing)

Available: Copies:

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Kanuk, Leslie Lazar.

(2)

Schiffman, Leon G.

(2)

Wisenblit, Joseph.

(2)

Blackwell, Roger D.

(1)

Boshoff, Christo.

(1)

Burgess, Steven M.

(1)

CAM Foundation.

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Danziger, Pamela N.

(1)

Dobscha, Susan, editor.

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Du Plessis, P. J. (Phillipus Jacobus), 1943-

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Engel, James F.

(1)

Huffman, Cynthia.

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Institute of Marketing.

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Lindström, Martin, 1970-

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Mick, David Glen.

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Millward Brown (Firm)

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Rousseau, Deon.

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Schiffman, Leon G. (DE-588)154336181

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Underhill, Paco.

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Williams, Keith C.

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Consumer behavior.

(9)

Marketing research.

(6)

Motivation research (Marketing)

(4)

Consumers -- Research.

(3)

Consumer behaviour.

(2)

Consumers -- South Africa.

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(2)

(2)

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Advertising and children.

(1)

Brand name products.

(1)

Child consumers.

(1)

Consumer research.

(1)

Customer relations.

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Konsumentenverhalten.

(1)

(1)

Marketing -- Research.

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Marketing -- Sex differences.

(1)

Marketing -- South Africa.

(1)

Marketing research -- South Africa.

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Target marketing.

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comportement du consommateur -- recherche scientifique.

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consommateur -- recherche scientifique.

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marketing -- recherche scientifique.

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