your responsibilities. From forecasting to troubleshooting to the fundamentals of finance, this book

. Forecasting financial requirements -- 12. A firm’s sources of financing -- 13. Planning for the harvest -- 14

information and forecasting demand -- Conducting marketing research -- Creating long-term loyalty

Hedging or Speculating? -- Concealing Currency Losses -- The Story Unfolds -- Forecasting Exchange Rates

generation -- Prêt-à-porter -- Democracy of fashion -- 2. How apparel is developed. Trend forecasting

masses and fronts -- Middle-latitude cyclones -- Weather forecasting -- Thunderstorms and tornadoes

aspects of logistics and supply chain management -- Forecasting supply chain requirements -- Network

& Correlation Analysis -- Index Numbers: Measuring Business Activity -- Time Series Analysis: A Forecasting Tool

-- Gathering Information & Scanning the Environment -- Chapter 4 -- Conducting Marketing Research & Forecasting

laws of marketing -- Measuring how marketing really works -- Tracking trends and forecasting futures

capacity -- 9. Forecasting -- 10. Sourcing decisions and the purchasing process -- 11. Logistics -- 12

Business forecasting.